Where Milwaukee Plays and Creates
The Milwaukee Esports Alliance is proud to support two distinct venues in the heart of downtown Milwaukee—each designed to serve a different purpose within Wisconsin’s growing esports ecosystem. One offers an open, community-driven space for everyday gaming, events, and connection. The other focuses on education, media production, and the next generation of digital creators. Together, they showcase Milwaukee’s commitment to innovation, accessibility, and the future of interactive entertainment.
The Hub
Located in downtown Milwaukee, The Hub Gaming Lounge serves as a central gathering point for gamers, students, and community members alike. Built for accessibility and excitement, The Hub features top-tier gaming PCs, console stations, and flexible event space for open play, tournaments, and social events. It’s a space built by and for Wisconsin gamers—where anyone can connect, compete, and belong.
Discovery World
In partnership with Discovery World, the Esports & Media Lab integrates competitive gaming with hands-on education in digital media, broadcasting, and production. Designed for camps, classes, and industry collaborations, the lab inspires students to explore the creative and career opportunities behind esports. This space represents the educational heart of Milwaukee’s esports ecosystem—where learning and innovation come together to shape the future of the industry.
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