Meet the Community - Ashley Lax - Milwaukee Esports Alliance
The Milwaukee Esports Alliance: Growing the culture and connectivity of our regional Esport groups, gamers, businesses, community partners, while advancing metro Milwaukee’s standing as a national leader in the space, which is poised for future infrastructure and development.
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Meet the Community – Ashley Lax

Meet the Community – Ashley Lax

  • Who are you? (First and Last Name)
    • Ashley Lax


  • What Organization do you Represent? (As it relates to why you’d be getting highlighted in an Esports Newsletter)
    • I work at UW-Madison for Recreation & Wellbeing, where I oversee and coordinate Esports offerings for students on campus, as well as serve as oversight for the Madison Esports Club.


  • Why do you personally believe esports is important, both to our region and in general?
    • Esports is vital to providing community for so many people. I see it as part of my job to make it easier for those interested to pursue esports, whether recreationally or competitively. Esports has provided me a space to belong since my early days of beating the neighborhood kids in 007 Goldeneye on N64. I want to be able to give others that same space to be themselves and connect with others over something they are passionate about.


  • What games did you grow up playing and what are you playing the most now?
    • My love of gaming started with Super Mario Bros 3 on Nintendo. I was heavily into sports games as a teen, with Madden and Tiger Woods Golf consuming much of my time, though racing games also got some love. In college, I played Call of Duty and Halo almost exclusively. I now mainly play Mario Kart 8 and my wife and I team up almost nightly for some Fortnite Duos.


  • If you could only play one game for the rest of your life, what would it be?
    • If I don’t say Fortnite right now, my wife may divorce me….


  • Where can people find you? (Socials/Twitch/etc)
    • If you want to chat you can find me all over under the name GamerAnthro:
      • YouTube: N/A
      • Twitter: @returnoftheLAX
      • Instagram: @_flashyashley
      • Twitch: N/A

If you would like to learn more on how to get involved, please email 

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